Moore's Lobby Podcast

Ep. 33 | From Autonomous Golf Carts to Semis: The Journey to the Self-Driving Truck

Episode #33 / 43:11 / October 06, 2021 by Daniel Bogdanoff
Episode Sponsor: Elektro-Automatik

In this Industry Tech Days Keynote, host Daniel Bogdanoff speaks with Brandon Moak, CTO and Co-founder of Embark, a company Moak and his CEO founded in their early 20s that has since grown into a multi-billion-dollar enterprise focused on scaling autonomous trucking.

Two engineering students developed an autonomous golf cart system to transport people across campus. One accelerator program and a lot of engineering later, the same two engineers founded Embark, an autonomous trucking company that rapidly grew into a $5 billion endeavor. 

In 2018, when the company was only two years old, Embark claimed an industry-first: a 2,400-mile coast-to-coast journey for an autonomous truck from LA to Jacksonville, Florida. For the first time in many people's minds, autonomous trucking seemed to have arrived.

This is the story of Brandon Moak and Alex Rodrigues, CTO and CEO respectively of Embark. Moak joins us in the Lobby to talk about the challenges of scalable autonomous systems, gaining acceptance in the transportation industry, and the differences between passenger autonomous vehicles and those meant for the infrastructure of shipping.


A Big Thank You to This Keynote's Sponsor


Meet Brandon Moak



Brandon Moak is the CTO and one of two co-founders of self-driving semi-truck company Embark. Moak and Embark CEO Alex Rodrigues formed the roots of Embark's autonomous technology at the University of Waterloo, where they developed an autonomous golf cart. 

Since they launched it in 2016, Embark has become a $5 billion company, gained partners across the trucking infrastructure, and achieved several industry firsts including successful completion of the first coast-to-coast transit by a self-driving semi. Moak leads engineering and R&D at Embark where he has overseen development of the Embark Driver software.

Moak is a roboticist with experience at and Clear Blue Technologies. He received his Bachelor's degree in Mechatronics Engineering from the University of Waterloo.