Rob McCormick Director, Sales & Marketing Rob has spent nearly 30 years working in the semiconductor industry holding positions ranging from sales and business development to marketing to product management. His focus is on new, evolving wireless communication technologies for cellular standards, wireless local connectivity and personal area networking. Prior to joining InnoPhase, Rob held positions at large semiconductor companies such as Philips Semiconductors (now NXP), Freescale Semiconductor (also NXP) and Intel. In recent years, Rob has transitioned towards smaller organizations where he is able to utilize his many years of experience establishing new business plans, growing market awareness and increasing sales. Rob received his B.S. in Electrical Engineering from the University of Illinois at Urbana-Champaign and fine-tuned his sales and marketing skills through many years of working with customers and a variety of executive training classes.

Ultra-Low Power Wi-Fi Unleashes The Potential for Cloud-Connected IoT Products

A fundamental breakthrough in energy efficiency for Wi-Fi connectivity is needed for IoT devices to realize their full potential.  Wireless data transfer has historically been a major power-consuming portion of connected designs. By using a unique, programmable, digital polar radio architecture, InnoPhase significantly reduced the current consumption for Wi-Fi radios. The platform simplifies and expedites the creation of new innovative battery-based sensors and IoT products e.g. smart locks, temperature monitoring sensors, smart security cameras, others that are connected directly to the cloud via Wi-Fi.

This session will highlight the key capabilities of how Wi-Fi-connected IoT sensors and products that are battery-based and cloud-connected will exceed consumers' expectations for battery lifetime and ease of use. The presentation includes a Wi-Fi-connected environmental sensor demo that posts data to AWS using standard AA batteries that will operate for multiple years.  Untethering devices from all wired connections, both power and network, allows greater design flexibility and creativity. The demonstration shatters the belief that Wi-Fi is too high-powered for battery-based applications and provides the foundation for developing groundbreaking products.

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